BRAND EXPERIENCE QUESTIONNAIRE

Before we begin the design process, below is a list of questions that will help us ensure clear communication for your brand’s vision. Please take the time to review the questionnaire below for our upcoming discovery call.

What is the name of your business as it should appear on the logo? Please include any slogans.

What will your mission be?

Briefly describe your product and/or service offering:

Who are your target customers and prospective clients?

List your top 3 competitors:

What attributes of your business would you like your logo to reflect?

What is your brand’s story?

What is the overall message you are trying to convey to your target audience?

Describe any specific images or icons that you wish or do not wish to be in your logo.

What colors come to mind when you think about your brand?

What font styles come to mind when you think about your brand?

What should we avoid when designing this logo and why?

Thank you for submitting!